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From: Uganda's Pied Piper

Re: Uganda's Pied piper: I hate to bring this up, but the question over lack of awareness/involvement on the part of American public may require self-examination… ...

- GREATSTAFF

From: Red, White & Harry

Bring on your bad self! If some foraign automaker thinks they can make hay out of detroit, just let'em try We can hang with the best, our automakers… ...

- GREATSTAFF

From: The Poison Apple

Unfortunately, depends on your p.o.v. I don' t have the disposable income to indulge myself in every fad that comes along, ergo, I am a "late joiner"… ...

- GREATSTAFF

Emotional Advertising

Pink Sales

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Pink Sales

Robert. E. Toepfer Jr.

Everywhere you go, you see the breast cancer-pink products. They make me feel guilty and compelled to buy their products. But at the same time they are very annoying. Not ...

Views: 851Read This Article
 
 

Pampers to the Rescue

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Pampers to the Rescue

Emilin D. Marshall

The haves and the have nots. Some people are born with a silver spoon in their mouths while others, especially in developing countries, aren’t so lucky and barely survive ...

Views: 1101Read This Article
 
 

Image is Everything

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Image is Everything

Amelia F. Jackson

Canon used the slogan “Image is everything” in a 1990 camera commercial featuring tennis star Andre Agassi. Thirty years later, how much of this statement is true today? ...

Views: 880Read This Article
 
 

Chevy Global

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Chevy Global

Sylvia L. Harvey

How can emotion be an advertiser’s weapon you ask? Emotional advertising basically kills the viewer’s intention to purchase any other product or service other than the ...

Views: 614Read This Article
 
 

Payless Pink

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Payless Pink

Jennifer N. Rink

Payless Stores recently advertised a bracelet promoting a cure for breast cancer. The bracelet had a silver ribbon on a pink elastic band that you could purchase to wear to ...

Views: 716Read This Article
 
 

Brand Personality

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Brand Personality

Greg Christian

What is your brand personality? My thoughts begin to transition more to product brand association as related to friends and family. Brand associations entail more subjective ...

Views: 666Read This Article
 
 

Dream Vacation

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Dream Vacation

Gregory Taylor

As a child, I never experienced a really exciting vacation. Every now and then, my family took day trips to the beach or the occasional long drive crammed in my father’s ...

Views: 567Read This Article
 
 

Power of Soap

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Power of Soap

Rachel Kramer

Thousands of penguins’ lives were put in danger off the coast of South Africa by a tanker spill in June of 2000. Wildlife rescuers rushed to the scene in hopes of saving ...

Views: 747Read This Article
 
 

A Disney Day

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A Disney Day

Teri E. Steva-Shimizu

There’s a great ad campaign out there called "Give a day...Get a Disney Day." The commercial includes celebrities like James Denton, Teri Hatcher, Taye Diggs, Kermit the ...

Views: 805Read This Article
 
 

Airing Dirty Laundry

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Airing Dirty Laundry

Wendy Bannahan

There’s no doubt about it. Mother Nature is grumpy. In the past decade, she has lashed, wreaked havoc, without discrimination, all over the world including our typically ...

Views: 1218Read This Article
 
 
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