The Marketing Scene provides a destination for professionals and consumers to discuss the effectiveness of advertising treads, specific ad campaigns, and the impact this information has on our society.
From: Not So Free
Hello Amy! You have written a very nice, and informative article. I must admit that I was one of the uninformed individuals who sang alone with the… ...
From: Text Your Life Away
I saw this video. I know the importance of teaching EVERYONE not to do this but I couldn't stop crying. All I could think of was my 2 year and my… ...
From: Star Bucks
To both of you, I've worked for Starbucks and find this completely infuriating. Not only are there no health code violations for serving personal… ...
At a young age, my parents instilled in me a set of standards and conduct to teach me right from wrong. At least, it was their definition of what was right and wrong. Taught were the values of a traditional and conservative kind, meant to strengthen our family as well as the society at large. Human attributes such as kindness, loyalty and responsibility were valued in our family. We were accountable for our actions and had to face up to the consequences as a result. I grew up in a much ...
Growing up just about every holiday that had some type of significance behind it was either acknowledged or celebrated. For instance, Christmas –many believe that this holiday is the day of Jesus' birth or that Easter is the day of His resurrection. All holidays whether it be Christmas, Easter, Halloween, Valentine's Day, May Day or even Ground Hog Day has some type of importance behind it, wouldn't you agree? Well not everything that is being advertised is true.
Every spring a large number ...
I am not one of those people who see conspiracies in everything I encounter on a daily basis. I do not believe in aliens, the magic bullet theory nor do I believe in the insidious plot by the “Illuminati” to take over the world. However, I do believe in the negative consequences of racist advertising practices.
Racism is not what one usually thinks of when discussing marketing campaigns for video games. In 2006, Sony ran several billboards promoting the launch of a white ceramic ...
