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    <title>The Marketing Scene</title>
    <link>http://www.themarketingscene.com/index.php</link>
    <description></description>
    <dc:language>en</dc:language>
    <dc:creator>nwetmore@careered.com</dc:creator>
    <dc:rights>Copyright 2010</dc:rights>
    <dc:date>2010-03-11T07:11:44+00:00</dc:date>
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      <title>Preying on Humanity</title>
      <link>http://www.themarketingscene.com/index.php/site/topic/preying_on_humanity/</link>
      <guid>http://www.themarketingscene.com/index.php/site/topic/preying_on_humanity/#When:07:11:44Z</guid>
      <description>At a young age, my parents instilled in me a set of standards and conduct to teach me right from wrong. At least, it was their definition of what was right and wrong. Taught were the values of a traditional and conservative kind, meant to strengthen our family as well as the society at large. Human attributes such as kindness, loyalty and responsibility were valued in our family. We were accountable for our actions and had to face up to the consequences as a result. I grew up in a much different world back then; not the “it’s all about me world that we live in today”.</description>
      <dc:subject>Total comments: 0</dc:subject>
      <dc:date>2010-03-11T07:11:44+00:00</dc:date>
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    <item>
      <title>The Real Holiday</title>
      <link>http://www.themarketingscene.com/index.php/site/topic/the_real_holiday/</link>
      <guid>http://www.themarketingscene.com/index.php/site/topic/the_real_holiday/#When:07:27:44Z</guid>
      <description>Growing up just about every holiday that had some type of significance behind it was either acknowledged or celebrated. For instance, Christmas –many believe that this holiday is the day of Jesus&#39; birth or that Easter is the day of His resurrection. All holidays whether it be Christmas, Easter, Halloween, Valentine&#39;s Day, May Day or even Ground Hog Day has some type of importance behind it, wouldn&#39;t you agree? Well not everything that is being advertised is true.</description>
      <dc:subject>Total comments: 0</dc:subject>
      <dc:date>2010-03-10T07:27:44+00:00</dc:date>
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    <item>
      <title>Ebony &amp;amp; Ivory</title>
      <link>http://www.themarketingscene.com/index.php/site/topic/ebony_ivory/</link>
      <guid>http://www.themarketingscene.com/index.php/site/topic/ebony_ivory/#When:07:18:04Z</guid>
      <description>I am not one of those people who see conspiracies in everything I encounter on a daily basis.  I do not believe in aliens, the magic bullet theory nor do I believe in the insidious plot by the “Illuminati” to take over the world.  However, I do believe in the negative consequences of racist advertising practices.</description>
      <dc:subject>Total comments: 0</dc:subject>
      <dc:date>2010-03-09T07:18:04+00:00</dc:date>
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    <item>
      <title>Jared vs. Christine</title>
      <link>http://www.themarketingscene.com/index.php/site/topic/jared_vs._christine/</link>
      <guid>http://www.themarketingscene.com/index.php/site/topic/jared_vs._christine/#When:15:40:38Z</guid>
      <description>Today, most Americans recognize the name Jared Fogle, he was the once overweight, now Subway success story and spokesperson. In 2000 Jared lost over 245 pounds, a feat that was accomplished in just a year. His dieting success was attributed mostly to the healthy sandwich options Subway offers weight conscious customers.</description>
      <dc:subject>Total comments: 0</dc:subject>
      <dc:date>2010-03-08T15:40:38+00:00</dc:date>
    </item>

    <item>
      <title>Work From Home Scam</title>
      <link>http://www.themarketingscene.com/index.php/site/topic/work_from_home_scam/</link>
      <guid>http://www.themarketingscene.com/index.php/site/topic/work_from_home_scam/#When:07:31:41Z</guid>
      <description>I come from Northern Indiana where unemployment is very high. This area was considered the RV capital of the world. Since the downturn in the economy, the area has turned into the land of the unemployed. People are desperate for work and look for other opportunities for income. They put their resumes online and they get this popup ad for a way to make money from a home computer. Infusion Media Inc. uses an advertising campaign that states you could earn $300.00 to a $1000.00 a day. The unemployed are easy prey for these types of scammers.</description>
      <dc:subject>Total comments: 0</dc:subject>
      <dc:date>2010-03-05T07:31:41+00:00</dc:date>
    </item>

    <item>
      <title>Assuring the Insured</title>
      <link>http://www.themarketingscene.com/index.php/site/topic/assuring_the_insured/</link>
      <guid>http://www.themarketingscene.com/index.php/site/topic/assuring_the_insured/#When:07:27:44Z</guid>
      <description>In today’s economic climate, consumers are ever more mindful of the nickels and dimes especially when related to necessary expenses, such as auto insurance. With every state requiring some sort of coverage for its drivers, insurance companies are fighting tooth and nail for market share both on the air waves and in consumers’ mail boxes. These are tough times, and to save a few dollars, savvy consumers seem to have no issue leaving their provider of record to head for greener pastures&#45; as long as it means more green left in the consumers’ pockets!</description>
      <dc:subject>Total comments: 0</dc:subject>
      <dc:date>2010-03-04T07:27:44+00:00</dc:date>
    </item>

    <item>
      <title>Heart&#45;Shaped Oreos</title>
      <link>http://www.themarketingscene.com/index.php/site/topic/heart-shaped_oreos/</link>
      <guid>http://www.themarketingscene.com/index.php/site/topic/heart-shaped_oreos/#When:07:22:59Z</guid>
      <description>Have you ever heard someone say, “That blouse is the logical choice”, probably not? You are far more likely to hear someone say, “Oh, I love that blouse, I just have to buy it!’ Why, because we don’t make purchases using the logical part of our brains; we make purchases with our emotions. I think this is of where brand loyalty comes from, and how it passes from one generation to the next. There’s probably an example in your pantry right now, I know there’s at least one in mine.</description>
      <dc:subject>Total comments: 0</dc:subject>
      <dc:date>2010-03-03T07:22:59+00:00</dc:date>
    </item>

    <item>
      <title>Selling Plastic Girl</title>
      <link>http://www.themarketingscene.com/index.php/site/topic/selling_plastic_girl/</link>
      <guid>http://www.themarketingscene.com/index.php/site/topic/selling_plastic_girl/#When:07:16:42Z</guid>
      <description>A nip here, a tuck there, just one or two shots of Botox and oh, of course, some saline.  These are the things that reality TV show Heidi Montag&#45;Pratt are made of. These are also the things that young teens are being marketed. This type of Barbie doll person is made up of all things unnatural and unfortunately is what more teens are striving for.</description>
      <dc:subject>Total comments: 1</dc:subject>
      <dc:date>2010-03-02T07:16:42+00:00</dc:date>
    </item>

    <item>
      <title>The New Money</title>
      <link>http://www.themarketingscene.com/index.php/site/topic/the_new_money/</link>
      <guid>http://www.themarketingscene.com/index.php/site/topic/the_new_money/#When:07:44:37Z</guid>
      <description>They are young, carefree, well dressed and probably sporting some new gadget you are all of a sudden dying to have. These are the imaginary young adults in what seems to be a vast majority of ads today. And it’s not just Apple trying to push their hip new toys on the younger generations, but let’s be honest, who over the age of 35 knows the Mac guy by name? I do, his name is Justin Long.</description>
      <dc:subject>Total comments: 0</dc:subject>
      <dc:date>2010-03-01T07:44:37+00:00</dc:date>
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    <item>
      <title>No Loyalty Here</title>
      <link>http://www.themarketingscene.com/index.php/site/topic/no_loyalty_here/</link>
      <guid>http://www.themarketingscene.com/index.php/site/topic/no_loyalty_here/#When:07:40:28Z</guid>
      <description>You’ve just finished your day at work, arrive home and check the mailbox. Today is your day for all of the local supermarket advertisements to occupying each square inch of the mailbox. You cannot help but rummage through the ads to see what kind of “deal” you can get with your customer loyalty card or “cards”.</description>
      <dc:subject>Total comments: 1</dc:subject>
      <dc:date>2010-02-26T07:40:28+00:00</dc:date>
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