Have you ever seen those commercials where they just talk so fast and the commercial lasts a few seconds? Then you ask “What the heck was that ad all about?” Sometimes you just have to wonder how someone got paid to create it.
"I don't like the "tug at your heart strings" please donate commercials. That type of advertising never works on me, maybe I'm to cynical???"
We’ve all heard of the so-called Hallmark Holidays…Boss’ Day and Secretary’s Week. But they don’t have anything on the newest consumer extravaganza: Earth Day, which could rival Christmas for our spare dollars. In case you were wondering, April 22nd is Earth Day.
"I like the call to arms that green day inspires, but it does sort of feel like a Hallmark holiday. Especially when it comes to these LARGE companies pretending to be green for one week out of the year."
Jim McCann, CEO of 1-800-Flowers.com and his golfing buddy Leslie Moonves, CEO of CBS, had a conversation over barbeque in which Moonves suggested that McCann "really ought to connect with our outdoor group. Something interesting is bound to come out of it."
"I think one floral company who needs a new marketing re-haul is FTD. It seems like they have been elbowed out of the market."
It all started with a billboard featuring a Hong Kong pop star who bared her thigh in an ad for skin lotion…the barrage of complaints began as the scantily clad woman “offended local sensibilities.”
Government regulations in China require that female ad images are "healthy and positive" and “help foster sound morals among young people.”
"Fantastic information and insight. Thanks for the article."
