We’ve all heard of the so-called Hallmark Holidays…Boss’ Day and Secretary’s Week. But they don’t have anything on the newest consumer extravaganza: Earth Day, which could rival Christmas for our spare dollars. In case you were wondering, April 22nd is Earth Day.
"Thanks for the Radiohead link MarkGong, they are such a great band and seem to their heart in the right place."
Guerilla marketing is paramount to marketing for Guerillas, which is taking advertising into unchartered, dangerous territory. Ever think about training for an exciting and fast-paced career in smuggling? Radio Guatemala is looking for you.
"Pretty scary world that I didn't even know existed. Yikes"
The Olympic Games provide a feel-good environment for viewers, products and sponsors. As a symbol of world peace, people tend to remember ads from the Olympics more so when compared with other programming.
"I love seeing what marketing campaigns get launched during the Olympics. Always fun."
I always thought that savvy business woman Oprah Winfrey had the highest rated daytime talk show out there. To make sure I wasn’t crazy, I did a little research
"Philimena, I would agree the amount of "up front" money these companies have to put up is crazy. But the winfall pay-offs are well worth the gamble."
Nowadays, young people seem to be spending more time on their mobile phones than ever – and savvy communicators know this. Cell phone companies have developed a solution that allows targeted advertisers
"If these marketing/advertising companies hook up with my mobile provider and that would lower my monthly bill, I would be all for it. But I HIGHLY doubt that would be the case, just look at all the ad placement within video games but the cost of those games have yet to decline."
I always thought that savvy business woman Oprah Winfrey had the highest rated daytime talk show out there. To make sure I wasn’t crazy, I did a little research
"Don't even get me railing againt "Dr" Phil. Him and Rachel Ray drives me nuts!"
