From: Uganda's Pied Piper
Re: Uganda's Pied piper: I hate to bring this up, but the question over lack of awareness/involvement on the part of American public may require self-examination…
From: Red, White & Harry
Bring on your bad self! If some foraign automaker thinks they can make hay out of detroit, just let'em try We can hang with the best, our automakers…
From: The Poison Apple
Unfortunately, depends on your p.o.v. I don' t have the disposable income to indulge myself in every fad that comes along, ergo, I am a "late joiner"…
The children all gather ‘round as the rapid-fire succession of commercials begin airing for this toy and that toy. They yell “I want that!!” As this mom turns away from the laundry that she is folding to see the toy and say, put it on your Christmas list, she is hit with an ad for the Easy Bake Oven. Mom sees these tween girls dancing in aprons and the ‘in’ clothes making little cakes, pies and treats. This laundry-folding mom not only does the home chores, the cooking but also works 50 hours a week.
She reminds herself that a woman’s place in not in the kitchen like it may have been in 1963 when the Easy Bake Oven was first introduced. The only thing this advertisement is missing is the pearl necklace that June Cleaver wore. The Easy Bake Oven commercial teaches our children that women and girls belong in the kitchen, and that boys and men are absent from this room of the house. Today kitchen chores are a shared responsibility and is it really too much to ask to have a product advertised that does not make it look like a woman’s place is in the kitchen?
By the way, the mom who hears the children ask for this toy is the mother of 4 boys. There is hope.
Do you think that cooking toys should be targeted at little girls only?
Photograph Credit:
Sabrina Segal
